A viral TikTok creator says her online presence cost her a job.
Newsweek reported on Tuesday, September 8, that Charlotte Blandford Tagg, who has built a following of more than 47,000 on TikTok, was let go from her position at a small magazine on August 27 after failing her probationary period.
She says the reason came down to one phrase: “unprofessional online.”
“I was working as a content creator for the magazine, and I’ve been creating content and posting online for around four years,” Blandford Tagg, who is from England, told Newsweek, asking that her former employer not be named.
Charlotte Blandford Tagg/TikTok
“I was specifically dismissed for failing my probation, with the reason given being that I had been ‘unprofessional online.'”
The breaking point, she said, came when a person who’d agreed to work for the company reported her to a manager for not responding to them, even though she was still active on TikTok.
For Blandford Tagg, the issue comes down to boundaries.
“I don’t think people should have to give up their lives outside of work simply because they have a job,” she told Newsweek. “People should be allowed to do what they want outside of their 9-to-5.”
Charlotte Blandford Tagg/TikTok
Blandford Tagg’s TikTok bio states that she “likes to overshare,” and her content largely follows the confessional, slice-of-life style common on the platform.
Her most-viewed clip, posted to TikTok on May 13, has pulled in over 1.3 million views. In it, she opens up about a racist incident connected to her son’s primary school and how she’s using it to teach him about treating people of every background with respect.